town craft

basic product & seasonal product & vintage archive.

About

Town Craft is a fashion brand that originated in 1927 as a private label for the American department store J.C. Penney. Unlike workwear brands, it was characterized by designs, materials, and ornamentation that reflected the everyday life and trends of America at the time. Today, it offers clothing that updates items from that era with a contemporary twist.

@towncraft_1927